Quick, Accurate, and Reliable

PDP was founded in 1978 with a single, simple principle: help organizations better understand their people.

  • PDP’s survey instruments were researched and developed by credentialed professionals, research experts, behavioral scientists, and experienced leaders in business and industry.
  • Initial research sample consisted only of working adults—not students. PDP wanted to develop applications to meet the needs of businesses. Student samples are easier to obtain, but PDP was committed to laying the best foundation of research possible.
  • Average completion time of PDP survey instruments is 5-10 minutes, providing users with quick, accurate data to make critical decisions about their people.
  • Survey instruments deliver the highest level of accuracy, greatest amount of depth, and widest scope of information available from any survey instrument on the market today.
  • Survey reporting and graphic results are instantly generated and available via email or through PDP’s easy-to-navigate web application, PDPworks.com.
  • All PDP products and methodologies meet EEOC requirements, and have never been challenged in court.
  • PDP is unparalleled in accuracy, practicality, fairness, and value.

By the Numbers

  • Over 4,000,000 surveys completed to date
  • Coefficients between .80 and .94 for all factors (.60 is considered standard)
  • 96% of people surveyed since 1977 agree with their survey results
Dr. Rick M. Gardner Quote